Samantha Clarke

Tuesday, October 1, 2013

Wolf design concept

In the video, the animated wolf is representing the personality of the girl so the main features will be the same:

They both wear two neckless (one choker, one long neckless)
They will both use the same colours
Wolf's fur round head is styled and coloured to be like actress hair

Throughout the video they both have the same sort of actions to help show the viewers the beep connection between the girl and the wolf. Also in the video, in some of of the shots both the girl and the wolf are together; this for the viewers confirms that the wolf is a part of the girl (her personality).

there will be a selection of shots used on both the wolf and the girl, this will give them individually even though they are shown to be one of the same. This will make them their own charactor in the video, and this allows the viewer to have a different view and opinion of both the girl and wolf.

with the actress being real and the wolf being animated, a whole different slant is put on the meaning of the song. The meaning that the song first had, is that the girl is annoyed about something that means a lot to her and she wants everyone to pay for it. But the new slant suggests that she don't want them to pay through being in pain or dying, but more like they just need to watch her succeed in what they told her she couldn't do. making the words of the song, such as 'burn' have a more metaphorical sense, to them.

Monday, September 30, 2013

Target audience summary

My target audience are looking for the music video to show the passion and story line of the song, but they want the song to be strong enough to stand on its own as well. But I want to put a little twist on this so that the audience can relate to the actress, and be able to model the story to their own situation. The twist is that the music video will have a story line but not a full one; this will then allow the audience to see it how they want, which should then widen my target audience.

Some people were saying that they want the music video to promote the artist so if they like the music they can then easily find more of her songs.

But there has always been a debate about which animal best represents Goths, but just in the last few months there has been the decision that wolves are that animal. And this was also backed up by my questionnaire; so this is the animal that I will use to visualise the actress’s personality.